Design Champion: Delta x Alessi


Alison Starr

Director, London

Categories Design Champions

Delta takes premium cabin customer experience to new heights with their Alessi designed dinner service

If anyone happens to be flying with Delta Airlines any time soon, I have a favour to ask; I’m going to need you to partake in some light thievery* and bring me some of their Alessi-designed tableware. The curves, the corners, the squircles, the pale mint green – I must have some!

Alessi x Delta 1

Aired in April, the 86-piece collection of cutlery and crockery was designed exclusively for Delta’s premium class cabins. But this is a departure from Alessi’s iconic anthropomorphised products and quirky homeware. What they’ve created here is a very clever design that simultaneously combines a pragmatic practicality, a retro throwback to the heyday of air travel, and a modern “global aesthetic” – think Japanese / Scandi minimalism with a touch of flair.

Of course, the collection was designed for the unique challenges and considerations of air travel – efficient storage, extensive use / breakability issues, withstanding air pressure etc – but I personally think it would look great in my kitchen too.

*Disclaimer: I’m not actually encouraging stealing, that would be irresponsible. But I do really want some…

Alessi x Delta 3

Alessi x Delta 4