Associate Director, London
COGS OF INDUSTRY
Habitat has unveiled a new retail concept store as part of its Mini Habitat range that aims to present content in a more engaging way. Bespoke light fixtures, interactive touch screens and video walls create an immersive atmosphere for consumers while still enhancing the overall sense of space.
In its quest to connect people and products as fast as possible, Amazon has launched a new service for Amazon Prime members: the ‘Amazon Dash’ button. This button allows consumers to instantly order delivery, via wifi, of household laundry and cleaning items, saving customers another trip to the store – or even to their computer or smartphone.
Enlisting the help of Agencia BUD, Brazilian brand Mustache & Blackbird introduces a new design for its snack range based around the concept of lightness. The combination of photography and graphic elements not only create a clean, modern style with added urban edge, but also give the product an airiness and a healthier feel.
OUMPH! – a new vegetarian brand with products made entirely from beans – aims to revolutionise the way vegetarian food is talked about with this new pack design by SNASK. The hand-drawn graphics give the product a crafted, raw feel that reflects the brands eco-friendly credentials, while also channelling its “off the hook” and “punk” identity.
Famous for its notoriously rainy weather, Seattle is the perfect place for ‘Rainworks’ by artist Peregrine Church – a series of water-activated, interactive artworks and illustrations made from environmentally friendly water-repellent coatings that last for up to a year, only ever appearing when wet. Let’s hope it rains!
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