TEDx Central Saint Martins

10.04.12

We were delighted to sponsor TEDx at Central Saint Martins: an eclectic array of interesting talks

TEDx at Central Saint Martins

We were delighted to sponsor the TEDx event at Central Saint Martins.

TED is a nonprofit organisation dedicated to the simple but compelling premise of “Ideas Worth Spreading”. It began in 1984 as a conference bringing together people from the worlds of technology, education and design (hence TED). Since then its scope has expanded enormously and many of the talks from its two annual conferences and events around the world are archived on their fantastic website.

And if the words “talk”, “conference” and “lecture” all sound all a bit dry, think again. The website plays host to over 1,100 talks on topics ranging from death to nuclear fusion to gaming to the world-saving properties of mushrooms, so there’s something for everyone! A couple of our favourites are Richard Seymour (of SeymourPowell)’s talk on “How Beauty Feels” and Steve Job’s famous Stanford Commencement Address.

The Granary Building, CSM's stunning new campus (still being built in some areas!)

Which brings us to TEDx at Central Saint Martins. The ‘x’ denotes an independently organised event, in this case organised by the students of the collage. Hosted in their stunning new campus in King’s Cross, the day featured talks on the (somewhat loose) theme of ‘Emergence’.

Our sponsorship meant the morning coffees and pastries were on us - you're welcome!

That broad theme was the starting point for an eclectic array of talks. Most of them are available on the website, but our highlights were Michael Wolff (of Wolff Olins)’s short but thought-provoking talk where, in an enjoyably anecdotal style, he outlines four ‘life sentences’, as well as Tom Hulme (of IDEO)’s inspiring talk on design for emergence.

Marina Willer (Pentagram) and Ije Nwokorie (Wolff Olins) graphically (and rather beautifully) captured some themes from the day

All in all, an excellent and stimulating day. We’d urge you to check out the videos of the day and of TED generally. Our thanks to the students (in particular Essi) of Central Saint Martins for doing such an excellent job of organising it all.