Webinar: branding the healthy snacks of the future
Senior Research Executive, New York
Healthy snacking is the future of eating. And the Future Consumer is Generation Z. So the big question for snacking brands is: how do they connect with, and stay relevant to this future cohort?
To start a dialogue around the answers to this question, we’re hosting a webinar on Thursday 10th March, focusing on Generation Z and their attitudes toward snacking and brand design.
At this free webinar, you’ll get an overview of:
- What drives and motivates Gen Z
- Their attitudes towards health and snacking
- Our key considerations for how to target this influential consumer group
In short, the webinar is a tool for brand owners and marketers, to help spark thinking about how brands can future-proof their products, and to inspire the next wave of innovation & NPD.
You can sign up for the session here. We look forward to you tuning in!